MF Communication is a Belfast PR & Marketing Communications agency that provides corporate and brand PR and Marketing solutions to clients in the public, private and not-for-profit sectors. Services range from proactive marketing, PR and stakeholder relations to crisis communications and corporate reputation management.

Consumer PR and Brand Communications

Consumer PR and Brand Communications

Our approach to consumer PR is to build campaigns based on genuine consumer insights that will deliver commercial advantage.

In a competitive and increasingly crowded marketplace your brand needs to take centre stage. The PR and marketing landscape has changed too and media fragmentation means that an 'old school' advertising-led approach to marketing has made way for an upsurge in demand for new winning ways of using PR to capture hearts and minds of consumers.

We can devise and implement impactful consumer PR campaigns for all stages of the product lifecyle, from launches for new products and services that captures the attention of your target market and utlise the power of the media and other influencer endorsements to build brand affinity; to brand PR and lifestyle marketing campaigns for established brands to ensure they stay top-of-mind with your consumers. Because not only can PR-driven activities help raise awareness of a brand but it can also create a sustained personality for a brand in the eyes of the consumer.