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Project from work

Award-Winning Publicity Campaign

MF Communication managed the PR for the launch of Fed Ex in Northern Ireland by developing a highly successful B2B launch event and media relations plan

A launch event for Fed Ex was organised at the Business Lounge, Belfast International Airport. Guests and media were able to see the first Fed Ex delivery aircrafts to arrive on the runway and meet with senior representatives from Fed Ex Europe and USA. Filming, media interview and photo-opportunities, along-side the local Enterprise Minister at the time, resulted in widespread high profile media coverage that was recongised by a European award for 'Best Media Relations'.

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